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The Project:
Burson-Marsteller, a large, respected PR agency, needed an online identity for their Technology Division.
The Results:
- Curves that deviate from customary HTML designs imply a "next generation" web-philosophy and affirm Burson-Marsteller's prowess in the technology PR field.
- Original illustrations satisfy the soft brand of the company and put a face on their corporate brand.
- Embedded Flash elements offer fluid text animation and rich motion and reinforce a cutting edge image that engages the end-user.
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