Website Usability
In every new industry competition is initially based on product technology. From automated farm equipment to Edison's "Gramophone" to portable computers, the tendency to offer a "technologically superior product" as the main competitive advantage is a short lived and ineffective way to maintain market dominance. This misguided approach inevitably gives way to the consideration of human factors and end-user experience as the principal factor in the success of an innovative product or service.
At The Netkitchen we are way ahead of this curve in the area of Digital Media Design. We have developed a technique we call Harvesting Intuition which allows us to provide a three dimensional profile of your end-user. We use this profile to incorporate the intuitions, attitudes, goals, and expectations of your users into the planning of your web interface or interactive media presentation. The result is that your users are immediately comfortable and feel "at home" with your company and the products and services that you offer.
Website usability is one of the primary solutions The Netkitchen provides including:
- Interface Design: When designing your website, we bear in mind that its user should have a positive and compelling experience. Our branding, strategy, and design teams collaborate closely to translate your objectives and end-user needs into tangible results. We pay attention to such issues as intuitive navigation, appropriate look and feel, quick loading time, and innovative functionality.
- Website Development: We have extensive experience with industrial scale production of both static and dynamic web sites….so our production process is just as efficient as the code it produces. We have thorough quality control measures that insure consistent results and error-free sites.
- Interactive Product Demonstrations: The Netkitchen has been one of the leading design firms to push Macromedia's technology toward practical business applications. The inherent efficiency of Flash technology delivers rich media via the World Wide Web or CD-ROM, consisting of moving images and hi-fidelity audio. Finished Flash files are only a fraction of the comparable size of streaming media with much higher resolution images and audio. The client gets all the benefits of rich media, deployable in a pre-broadband environment.
- Partner Solutions: In an industry that is so interdisciplinary, it makes sense for a studio like The Netkitchen to partner with other web experts to round out a complete product offering. The following are companies with outstanding service and product offerings that have partnered with The Netkitchen to provide more complete solutions. Our companies already know how to work together to create the best result for your company.
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